Deploying AI in the Real World: From Random Playlists to Engineered Atmospheres

Most businesses don’t need AI that paints or writes novels. They need AI that quietly makes everyday operations better.

Background music is one of the first places where that’s already true.

We built Rightsify’s AI background music platform so any business — from a single café to a 5,000-location hotel or QSR chain — can have custom, brand-safe music that always feels right, with predictable cost and no licensing costs. Over the last 18 months, we’ve been rolling this out across retail, hospitality, wellness, offices and clinics, and the pattern is the same: smoother environments, fewer headaches, simpler costs.

The Problem: Background Music by Shuffle

Today, most background music in businesses comes from:

• repurposed consumer playlists

• legacy BGM suppliers reshuffling pop hits

• unpredictable lyrics, energy spikes, and genre jumps

It plays, but it isn’t designed for:

• your brand

• your customers

• your spaces

For multi-location brands, it’s even worse: every site sounds different, and every change is a fire drill.

Our Approach: AI Music Built for Environments, Not Charts

Rightsify’s AI BGM platform generates and delivers music specifically for background use:

• Custom to your brand & use case

  • Retail vs hotel lobby vs clinic vs spa vs office

  • Breakfast vs lunch vs dinner vs late night

• Lyric-free and brand-safe

  • No awkward moments, no constant content review

• Controlled and consistent

  • Stable tempo, energy, volume and instrumentation over the entire day, every day.

• Rights-owned and royalty-free

  • No third-party licenses required

Under the hood, we combine our own training data, models, and sequencing system. From your side, it’s just: choose profiles, assign them to locations, and press play.

What This Looks Like in Practice

A typical rollout is simple:

1. Define environments and profiles for lobbies, restaurants, bars, spas, gyms, offices and different dayparts.

2. Deploy players in each location (browser or Windows offline) and activate with license keys.

3. Control everything centrally – update profiles, dayparts or campaigns once and push to hundreds or thousands of sites.

For large brands this delivers, in one move:

• Lower cost – up to 70% savings vs legacy BGM providers, no PRO fees.

• Lower risk – rights-owned catalog, no user playlists, no random lyrics or gray-area usage.

• Higher consistency – every location stays on-brand, with regional variations where needed, and changes roll out globally in minutes, not months.

This is what real AI deployment looks like: practical, invisible, and scalable. If you’re interested in testing AI background music across a few locations or a full chain, reach out at help@rightsify.com and we’ll set up a short demo and pilot profile for your spaces.